---
title: Shopware user guide
description: Learn how to link your Shopware store with top marketplaces in M2E Multichannel Connect.
url: "https://docs.m2ecloud.com/docs/shopware-user-guide/"
updated: "2025-10-28"
category: Store Setup Guides / Shopware
---

# Shopware user guide

M2E Multichannel Connect simplifies the integration of your Shopware system with major marketplaces such as Amazon, eBay, Walmart, TikTok Shop, Kaufland, and Temu. Your Shopware platform will be used as a primary source of product information (price, quantity, etc.) for products on marketplaces.

Follow the steps below to set up the M2E Multichannel Connect app.

## Step 1. Install the app

Start by installing the M2E Multichannel Connect app from the [Shopware app store](https://store.shopware.com/en/m2e4887939605768f/m2e-multichannel-connect-amazon-ebay-kaufland-tiktok-temu-shein-for-shopware.html).

[![Install M2E Multichannel Connect from Shopware app store](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_1.webp)](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_1.webp)

> ℹ️ M2E Multichannel Connect offers full compatibility with Shopware starting from version 6.x.x.

You’ll be redirected to your Shopware admin panel. Confirm that you want to **Install** the app by clicking on the button.

Once the app is installed, you’ll be taken directly to the M2E Multichannel Connect account setup.

## Step 2. Connect Channel accounts

Go to the *Dashboard* tab and follow the setup guide steps listed there.

Click **Connect Account** to link your eBay, Amazon, Walmart, TikTok Shop, Kaufland, or Temu seller profiles.

[![Connect Channel accounts to Shopware](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_2.webp)](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_2.webp)

You will be redirected to the selected Channel. Make sure that you have logged in to your seller account(s) and grant the app access to your account information.

## Step 3. Define order preferences

Under the *Manage Orders* section, click on the **Order Settings** button.

[![Define order preferences for Shopware](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_3.webp)](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_3.webp)

Enable the “**Create Orders in Shopware**” option to allow the app to create orders in your Shopware system whenever a customer places an order on a marketplace. If you keep it disabled, the app won't synchronize stock levels of the ordered items, which may lead to overselling issues.

[![Create Channel Orders in Shopware](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_order_settings.webp)](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_order_settings.webp)

> 💡 Learn more about [configuring order settings](https://help.m2ecloud.com/en/support/solutions/articles/9000233813) in M2E Multichannel Connect.

## Step 4. Link products

M2E Multichannel Connect will automatically match and link items from your connected marketplaces to your Shopware inventory using SKU or Product ID.

If no match is found, you can link the items manually. Simply click the **View Not Linked Products** button under the *Link Products* section.

[![Link Channel products to Shopware](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_4.webp)](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_4.webp)

You will be redirected to the *Listings* tab, where you can complete product linking. If your products aren’t linked, the app won’t be able to properly synchronize your inventory and orders.

> 💡 For detailed instructions on linking products, see [here](/docs/link-channel-items/).

## Step 5. Synchronize products

You need to enable synchronization for previously linked products to ensure your inventory remains up-to-date on Channels. Item sync provides automatic product data updates from your Shopware to Amazon, eBay, Walmart, TikTok Shop, Kaufland, and Temu.

To enable synchronization, click the **View Not Synced Products** button under the *Synchronize Inventory* section.

[![Synchronize Shopware inventory](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_5.webp)](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_5.webp)

You will be redirected to the *Listings* tab, where you can turn on inventory synchronization for needed products either individually or in bulk.

> 💡 For detailed instructions on enabling inventory sync, see [here](/docs/enable-sync-for-channel-items/).

Once your products are linked and synched, you have set up everything you need to [manage product information](https://youtu.be/EV_ILEltYC8) and [fulfill marketplace orders](https://youtu.be/Ep16o5xZj1c) directly from your Shopware platform.

> ℹ️ Learn more about the benefits of M2E Shopware integration on [our website](https://m2ecloud.com/walmart-ebay-amazon-plugin-shopware-by-m2e).

## Step 6. List products on Channels

With M2E Multichannel Connect, you can list products from your Shopware system on eBay, Amazon, or other marketplaces and expand your product range. Click on the corresponding button under the *List New Items* section and follow the instructions to create new listings.

[![List Shopware products on Channels](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_6.webp)](https://docs.m2ecloud.com/wp-content/uploads/2024/10/Shopware_user_guide_Step_6.webp)

> 💡 Check out tutorials on how to create new Channel listings:
>
>
>
> - eBay [[user guide](/docs/list-new-items-on-ebay) / [video tutorial](https://youtu.be/b85EI_MbRlE)]
>
>
>
> - Amazon [[user guide](/docs/list-simple-products-on-amazon/) / [video tutorial](https://youtu.be/SmtFkg1FYkk)]
>
>
>
> - Walmart [[user guide](/docs/list-new-items-on-walmart/) / [video tutorial](https://youtu.be/0FBV2a3saXc)]
>
>
>
> - TikTok Shop [[user guide](/docs/tiktok-shop-user-guide/) / [video tutorial](https://youtu.be/agNRodLHvu0)]
>
>
>
> - Kaufland [[user guide](https://docs.m2ecloud.com/docs/list-new-items-on-kaufland/)]
>
>
>
> - Temu [[user guide](/docs/list-new-items-on-temu/)]

That’s it! You are ready to use the M2E Multichannel Connect app to manage your inventory, fulfill orders, and handle operations across multiple sales channels more efficiently.
