M2E Multichannel Connect offers a Copy to TikTok tool that lets you transfer your active Amazon listings to TikTok Shop.
This step-by-step guide walks you through publishing Amazon products on TikTok Shop.
Step 1. Verify that your accounts and listings meet the conditions #
Before you start moving products from Amazon to TikTok Shop, check that the accounts involved and the product information meet the conditions below.
1. Both channels are connected and the regions align
- Your Amazon seller account, as well as your TikTok Shop seller account, need to be linked to M2E Multichannel Connect.
- The Amazon marketplace matches the region of the TikTok Shop account you are copying products to (for example, Amazon UK → TikTok Shop UK).
2. Amazon products qualify for copying
Every product you plan to transfer needs to be:
- active and available on Amazon (items that are inactive or incomplete should be listed before copying),
- linked to a Store/Catalog product in M2E Multichannel Connect,
- not currently published on TikTok Shop for your seller account.
3. Products originate from one Amazon marketplace
You can only copy items that come from a single Amazon marketplace, such as Amazon US, Amazon UK, Amazon CA, etc.
If any of the conditions above aren’t met, the Copy to TikTok option will be unavailable.
Step 2. Open your Amazon listings #
In M2E Multichannel Connect, go to the Listings page and choose the Amazon account that contains the products you want to move to TikTok Shop.
Step 3. Choose which listings to transfer #
Select the Amazon items you want to publish on TikTok Shop by checking the boxes next to them. Search tools and filters can help you locate specific listings.
After selecting the products, click the three-dot actions menu and choose Copy to TikTok.
A confirmation dialog will appear, showing which TikTok Shop account the products will be copied to and how many items are eligible for transfer.
Click Next to move on.
When you copy Amazon items to TikTok Shop, M2E automatically gathers and formats the data required to create your listings:
- Product price
M2E uses the current Amazon listing price as the price for TikTok Shop. To keep the price value stable, the app stores it in a dedicated M2E Catalog attribute (for example, “Amazon UK Price”).
You can choose a different price source in your TikTok Shop Selling Policy.
- Product quantity
M2E pulls the available quantity for TikTok Shop products from your Store/Catalog.
- Titles and descriptions
For TikTok Shop listings, M2E uses the titles and descriptions already available in your Store/Catalog.
- Sync settings
M2E applies default synchronization settings to your TikTok Shop items. If you later update prices, quantities, or other data, M2E will push those changes to TikTok Shop so your listings stay up-to-date.
You can customize these settings in your TikTok Shop Synchronization Policy.
Step 4. Set TikTok Shop categories and attributes #
Select the correct TikTok Shop category for your products. By default, M2E suggests a suitable category based on your Store/Catalog data. By hovering over the suggested option, you can confirm it or select another category manually.
After that, fill in all the relevant category attributes. Once set, review the listings and click Copy.
Step 5. Validate your product data #
M2E will run the Listing Validator Assistant, which checks whether your product data meets TikTok Shop listing requirements.
If all information is valid, M2E will send the products to TikTok Shop for approval. If the Assistant detects missing or incorrect information, it will show a list of issues along with instructions on how to resolve them.
Fix all highlighted issues, then click List Now to publish your Amazon listings on TikTok Shop.
After submitting the items, you can track their status from the TikTok Shop Listings page. Once TikTok Shop completes the review, your products will be published on the marketplace.
✅ If you have difficulties during the copying process, feel free to reach out to the M2E support team.
